Oct 27 2023
Senior VP- EdTech Solutions
Navigating the global educational landscape requires education publishers to be aware of the necessities and requirements of the global audience. Globalization for educational content implies that the state of independence is not limited by geographical boundaries or distance. Emerging foreign providers, joint degrees, an increased number of off-shore campuses, international degrees, cross-border affiliations, associate degrees, etc. have resulted in the rising need for transnational education.
The quality assurance system must reflect the necessary changes in the qualitative and quantitative standards using modified quantifiable indicators. At the same time, QA must not ignore the national context. The challenges of globalization must be addressed to ensure viability and harmony with the prevailing academic culture, learning environment, and historical background.
Globalization efforts in education will result in an international and intercultural-dimensional view of all aspects of education, training, and research. Such a dynamic shift in educational standards will result in the following benefits for students:
Higher education publishers must focus on the continuing improvement of the system, inculcating flexibility for modification based on the national and international context. QA is a continuous process that responds to changes in standards to achieve excellence with an effective system. The international rankings of higher education institutions become more important as these numbers reflect global competitiveness. The following is the checklist for globalization QA:
Ensuring the content respects cultural norms, values, and sensitivities
Streamlining the translation process and maintaining consistency in terminologies
Need for content to be applicable to the ongoing curriculum and standards
No room for confusion or misinterpretation
Ensuring relevance of historical and social references to the audience
Guaranteeing all images and illustrations represent diversity and inclusivity while avoiding stereotyping
Ensuring content adheres to copyright, trademark, and intellectual property laws in different regions
Aligning date formats and pricing structures with regional usage
Ensuring localization of user interface elements, such as buttons and menus
Ensuring accessibility compliance through alternative text for images by the QA team
Conducting user testing with users from different target audiences to get feedback on relevance and usability
Establishing a continuous content feedback and review system to address evolving cultural changes and standards
Maintaining thorough documentation of globalization standards, guidelines, and best practices
The concept of globalization has influenced almost all global institutions offering higher education. Online education demands new ways of thinking about teaching and learning. In the global environment, the course design and teaching approach must adapt to diverse learning styles and encourage a higher level of interaction. As online distance education changes the traditional form of higher education, institutions must level up their QA strategy. Only then can education improve the quality of learning experiences for students.