Analytics in Education: Understanding Student Data

The Client

The client is a leading higher education publisher committed to offering online educational students tailored to university students. Their commitment to educational excellence positions them as a trusted resource for educators and learners. They host many courses for their university-level students. Apart from publishing their own course content, they also have content partners who contribute to content on their platform. The client manages large volumes of course material and resources from multiple sources. They also offer royalty payments for their content partners and aim to improve learning outcomes.

Business Requirements

The client holds a pivotal role in the educational landscape, curating content from diverse partners. However, they faced multiple hurdles in harnessing their data effectively. Even though there is plenty of data available, the client had several issues in creating insightful reports. This affected their business decisions as they could not understand the impact of the numbers. When the client wanted to analyze their product offerings, they could not generate student analytics for student engagement and royalty payments. This impeded their business growth.

The MRCC team took up the project to reorganize databases, incorporate business intelligence, generate student analytics, enable custom report creation, and empower the client to upgrade their EdTech service offerings.

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